If you’re running Wine & Dine this year, or just love runDisney gear, Expo Day 1 is the day to plan around. Disney just announced the details for the Wine & Dine Half Marathon merchandise virtual queue.
The virtual queue applies to Expo Day 1 on Thursday, October 22, 2026, at AdventHealth Arena at ESPN Wide World of Sports Complex. That’s home to the official runDisney Merchandise Shop and the runDisney-themed Brooks running shoes.
You’ll have two chances to join: 7:00 am and 1:00 pm, through the My Disney Experience app. And you don’t need to be at ESPN to do it. You can join from your hotel room or home, as long as you’re within about 45 miles of Walt Disney World.
Here’s exactly how the virtual queue works, plus tips to make Day 1 go smoothly.
Quick Summary
- When: Expo Day 1, Thursday, October 22, 2026.
- Where: AdventHealth Arena at ESPN Wide World of Sports Complex.
- Join times: 7:00 am and 1:00 pm in My Disney Experience.
- Location rule: Within about 45 miles of Walt Disney World.
- Party size: Up to 6 guests.
- Return window: One hour from your notification.
- Skip the queue: Club runDisney Gold and Platinum members can use their early shopping windows without it.
How to Join the Wine & Dine Merchandise Virtual Queue
You’ll need the My Disney Experience app with location services turned on.
- Open the app and tap the three-line menu.
- Select Virtual Queues.
- Tap Join Virtual Queue, then choose “runDisney Merchandise Shop and runDisney-themed Brooks Running shoes.”
- Pick your shopping party (up to 6 guests), then tap Join Virtual Queue again.
- If spots are open, you’ll see a confirmation screen with an estimated wait time.
Important: Everyone in your shopping party needs to be on your My Disney Experience Family & Friends list before you join. Set that up the night before.
When Your Turn Comes
You’ll get a push notification when it’s time to head over. Tap it to see your digital entry code.
From there:
- You have one hour from the notification to arrive at AdventHealth Arena.
- Follow the signs to check-in.
- Show your digital entry code, MagicBand, MagicBand+, or Disney MagicMobile pass.
Each guest in your party gets their own digital entry code. If you can’t find yours, open the menu in the app and select Virtual Queues.
Don’t Panic About Long Morning Wait Times
The Expo opens at 10:00 am, and your estimated wait time includes any time before then. So if you join at 7:00 am and see a long wait, that’s normal. The clock is counting the hours until doors open.
What’s Inside AdventHealth Arena
Once you’re in, you can try on Brooks shoes before heading to the main floor. On the main floor, you’ll find runDisney merchandise and the Brooks exclusive shoes.
Merchandise is subject to availability and may sell out. Day 1 is typically the busiest day of the Expo, so the most popular items go fast.
Want a preview of what you’ll find? Check out our Wine & Dine Half Marathon Weekend merchandise first look.
Club runDisney Members
Club runDisney Gold and Platinum members don’t need the virtual queue to use their early shopping windows on Day 1. If you’re a member, check your specific shopping time and plan around that instead.
The Virtual Queue Is Day 1 Only
The virtual queue only applies to October 22. AdventHealth Arena is open to all guests, but Day 1 access is managed entirely through the queue. Disney says the queue is for Day 1 only, so later Expo days aren’t managed through it.
Getting to ESPN Wide World of Sports
Resort transportation to ESPN Wide World of Sports runs from 8:15 am to 8:30 pm for eligible resort guests. If you’re driving, plan for traffic and parking on a busy race weekend.
Tips for Expo Day 1
- Set two alarms. One for 7:00 am and a backup for 1:00 pm in case the morning queue fills.
- Build your Family & Friends list early. It’s the most common reason a party can’t join together.
- Charge your phone. You’ll need it for the queue, the notification, and your entry code.
- Know your sizes. Merchandise moves fast, so decide what you want before you get inside.
- Grab your race info too. If you’re running, plan your bib pickup and Expo shopping on the same trip.
For everything else about race weekend, see our 2026 Wine & Dine Half Marathon Weekend race guide and our first look at the 2026 Wine & Dine medals.
The Bottom Line
The Wine & Dine Half Marathon merchandise virtual queue runs on Expo Day 1, Thursday, October 22, 2026, at AdventHealth Arena at ESPN Wide World of Sports. Join at 7:00 am or 1:00 pm in My Disney Experience from within about 45 miles of Walt Disney World, with up to 6 guests from your Family & Friends list. You’ll have one hour to arrive once you’re called, and Club runDisney Gold and Platinum members can skip the queue. Set your alarms, and keep checking DisMornings for more runDisney news.
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Meet the Author: Nate Bishop
I’m a die-hard Disney fan with 38 years of visits under my belt, having stepped into Disney World 120+ times. Proud to be a Disney Annual Passholder, a Vacation Club member since ’92, a Castaway Club Member, and a runDisney enthusiast. Oh, and I’ve graduated from the Disney College of Knowledge. Need Disney insights or planning tips? I’m your guy!
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