Reservations for Disney’s newest resort open this week, and Disney has timed a fresh round of concept art to land right before they do. Disney’s Lakeshore Lodge just revealed Branch & Brush, a new lounge off the lobby, along with updated artwork showing the grand lobby in full.
Booking opens on a rolling basis starting October 6, so if this resort is on your radar for 2027, the next few days matter.
Here is what the new artwork shows, what Branch & Brush adds to the resort’s dining lineup, and exactly when your booking window opens.
Quick Summary
- Branch & Brush is a new lounge just off the lobby with Bay Lake views
- Updated concept art shows the grand lobby in full for the first time
- Reservations open October 6 for DVC members, October 7 for Annual Passholders, October 8 for everyone
- Branch & Brush is the fifth confirmed food and beverage location at the resort
- Disney’s Lakeshore Lodge opens July 1, 2027
The Grand Lobby
The new rendering shows the lobby as guests will first experience it, and the sightline is the whole point.
Floor-to-ceiling windows frame unobstructed views of Bay Lake straight ahead, with The Wetlands pool area visible to the left. Hundreds of colorful glass leaves hang suspended overhead as part of the blown glass Colors of the Wind sculpture, filling the soaring space with movement.
At the center of the lobby floor sits a custom bronze centerpiece designed by Walt Disney Imagineering, with a fiberoptic river flowing around it. Look closely and you will find characters from decades of Disney animated films etched into the design.
That bronze centerpiece is the detail worth slowing down for. Etched character references in a floor piece are the kind of thing most guests walk straight over.


Branch & Brush
Just beyond the lobby, Branch & Brush is a new lounge serving handcrafted cocktails with Bay Lake views.
The rendering shows a warm, intimate space built around a color-changing chandelier designed to reflect all four seasons — the central visual element of the room. Original Disney artwork lines the walls, and natural textures and rich colors run throughout.
A seasonal chandelier is a clever anchor for a nature-themed resort. It gives the room a reason to look different in February than it does in July, which is more than most hotel lounges manage.
The Dining Lineup So Far
Branch & Brush joins four other confirmed food and beverage locations at Lakeshore Lodge:
- Moonglade
- Bay Lake Provisions
- Paint Out Point Bar & Grill
- Dandelion Terrace
Five venues is a healthy count for a new resort, and the mix suggests Disney is building something closer to a destination resort than a place you sleep between park days.
When Your Booking Window Opens
This is the part to act on. Reservations open on a rolling basis:
- October 6 — Disney Vacation Club members, via Member Services at (800) 800-9800
- October 7 — Walt Disney World Annual Passholders, at (407) 934-7639
- October 8 — All guests, online or by calling (407) 934-7639
Note that the first two days are phone only. Online booking does not appear until October 8, which means DVC members and Passholders need to actually call.
If you are a DVC member or Passholder, use your head start. A brand-new Walt Disney World resort opening on a specific date draws concentrated demand for opening week, and two days is a real advantage.
If you are booking on October 8, have your dates and room preference decided before you log in. The opening-window slots for July 2027 will be the most contested.
What to Keep in Mind
A few honest caveats before you commit.
Opening dates move. Disney’s Lakeshore Lodge opens July 1, 2027, which is nine months out. Resort opening dates have slipped before, and booking the first week of a new resort carries more risk than booking an established one.
This is concept art, not photography. Renderings represent intent. The finished lobby will resemble this, but blown glass sculptures and fiberoptic rivers are the kind of feature that can get simplified between art and build.
Not everything has been announced. Five dining locations are confirmed, which implies more have not been. Pricing has not been detailed either.
Disney also took the resort on the road, with a 3D street mural in New York City recreating the Daydream River lazy river ahead of the booking window.
The Bottom Line
Disney’s Lakeshore Lodge has revealed Branch & Brush, a cocktail lounge off the lobby with a four-seasons chandelier and Bay Lake views, plus full concept art of a grand lobby built around a Colors of the Wind glass sculpture and a bronze floor centerpiece.
Reservations open October 6 for DVC, October 7 for Passholders, and October 8 for everyone, with the first two days by phone only.
The resort opens July 1, 2027. If you want opening-summer dates, know which day your window opens and be ready on it.
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Meet the Author: Nate Bishop
I’m a die-hard Disney fan with 38 years of visits under my belt, having stepped into Disney World 120+ times. Proud to be a Disney Annual Passholder, a Vacation Club member since ’92, a Castaway Club Member, and a runDisney enthusiast. Oh, and I’ve graduated from the Disney College of Knowledge. Need Disney insights or planning tips? I’m your guy!
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