Broadway fans have a new stop at EPCOT this winter. A brand-new Disney on Broadway exhibit called Once Upon A Stage: The Music of Disney on Broadway is coming to CommuniCore Hall during the 2027 EPCOT International Festival of the Arts.
The exhibit takes you behind the curtain of Disney’s stage musicals, past, present, and future, following how songs from shows like The Lion King, Aladdin, and Beauty and the Beast go from idea to the stage. And for the first time, CommuniCore Hall will also sell Disney on Broadway merchandise.
Here’s what’s inside the exhibit, every merchandise item revealed so far, and how it fits into the festival.
Quick Summary
- Once Upon A Stage: The Music of Disney on Broadway is a new exhibit at EPCOT’s CommuniCore Hall
- It runs during the 2027 EPCOT International Festival of the Arts, January 15 through March 1, 2027
- The exhibit follows how songs from The Lion King, Aladdin, and Beauty and the Beast go from idea to stage
- Concept art shows a songwriter’s room, recording booth-style stations, and a wall of records
- CommuniCore Hall will sell Disney on Broadway merchandise for the first time
- Items include a Lion King sweatshirt, Hercules Loungefly, Beauty and the Beast tote, and Aladdin Genie figure
- Pricing hasn’t been released
What’s Inside Once Upon A Stage
The exhibit focuses on the music of Disney’s stage shows and how those songs are created. Disney’s concept art gives an early look at the space, including:
- A songwriter’s room with a piano, an armchair, and posters from Beauty and the Beast and The Little Mermaid
- Recording booth-style stations themed to The Lion King, Aladdin, Newsies, and Beauty and the Beast
- A wall of records and show imagery
The concept art shows themed bays for The Lion King, Aladdin, and Beauty and the Beast, each with its own look.
How It Compares to Past Exhibits
This isn’t the first time Disney on Broadway has had a presence at the festival. We covered the Disney on Broadway exhibit returning for the 2026 festival. The 2027 version has a new name and a new focus on the songwriting process, from the first notes to the stage.




Disney on Broadway Merchandise Debuts at CommuniCore Hall
For the first time, CommuniCore Hall will carry Disney on Broadway merchandise. The collection is based on Disney stories that made it to the stage, including Hercules, Aladdin, The Lion King, and Beauty and the Beast.
Here’s every item revealed so far:
The Lion King Sweatshirt
A black crewneck with a textured cream lion logo on the front, “Lion King” down the sleeve, and striped cuffs.
Hercules Loungefly Mini Backpack
Blue sequins with gold straps and the Muses performing on a temple-style stage on the front.
Beauty and the Beast Tote
A canvas bag reading “My Weekend Is Booked” over a stack of themed books, including LeFou’s Tales from the Tavern.
Aladdin Genie Figure
A stylized Broadway Genie holding a gold lamp, from Youtooz.
Pricing has not been released for any of the items.
About the 2027 Festival of the Arts
The 2027 EPCOT International Festival of the Arts runs January 15 through March 1, 2027, a full week longer than in past years. It’s presented by Disney Lorcana Trading Card Game and brings food studios, art, and live performances to EPCOT. The new exhibit at CommuniCore Hall gives Broadway fans one more reason to plan a winter visit.
Pair It With the Disney on Broadway Concert Series
The exhibit is a great add-on to the Disney on Broadway Concert Series, which celebrates its 10th anniversary at the America Gardens Theatre from January 15 through March 1, 2027. The lineup includes Adam Pascal, Sherie Rene Scott, Sierra Boggess, Norm Lewis, and Caissie Levy, plus a Newsies finale. See the full schedule in our 2027 Disney on Broadway Concert Series lineup.
Tips for Visiting
- Visit earlier in the day. CommuniCore Hall is a nice indoor break before the evening concerts.
- Shop early. Festival merchandise can sell out, and this is the first Disney on Broadway collection sold here.
- Make a Broadway day of it. See the exhibit, grab dinner, and catch a concert at the America Gardens Theatre.
- Bring the kids. The songwriting stations should appeal to young Disney music fans too.
For everything else happening at the festival, check out our guide to 2027 EPCOT Festival of the Arts dates and what’s new.
The Bottom Line
The new Disney on Broadway exhibit, Once Upon A Stage: The Music of Disney on Broadway, brings a songwriter’s room, themed recording stations, and a wall of records to EPCOT’s CommuniCore Hall during the 2027 Festival of the Arts. It’s joined by the first Disney on Broadway merchandise sold at CommuniCore Hall, including a Lion King sweatshirt, Hercules Loungefly, Beauty and the Beast tote, and Genie figure.
Pair it with the Disney on Broadway Concert Series for a full day of Broadway magic at EPCOT this winter.
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